Privacy policy

This Privacy Policy outlines the manner in which vasandlux.com (referred to as the "Site" or "we") gathers, employs, and discloses your Personal Information when you visit the Site or make purchases through it.

Contact Information If you have further questions, require more information about our privacy procedures, or wish to file a complaint after reviewing this policy, please contact us via email at info@vasandlux.com or by mail at the following address:

SAL AND LUX HOLDINGS LLC 13000 Bruce Ct Lovettsville VA 20180 United States

Collecting Personal Information During your visit to the Site, we collect specific details about your device, your interactions with the Site, and the information necessary for processing your orders. We may also gather additional information if you contact us for customer assistance. In this Privacy Policy, any information pertaining to an identifiable individual, as detailed below, is referred to as "Personal Information." Please refer to the list below for a comprehensive overview of the Personal Information we collect and the reasons for doing so.

  1. Device Information

    • Purpose: To accurately load the Site and optimize its usage through analytics.
    • Source: Automatically collected when you access our Site, using methods such as cookies, log files, web beacons, tags, or pixels.
    • Disclosure for a business purpose: Shared with our processor, Shopify.
    • Personal Information collected: Web browser version, IP address, time zone, cookie information, viewed sites or products, search terms, and interaction with the Site.

  2. Order Information

    • Purpose: To provide products or services, complete orders, process payment information, arrange shipping, issue invoices and order confirmations, communicate with you, screen orders for potential risk or fraud, and, in accordance with your preferences, deliver information or advertisements regarding our products or services.
    • Source: Collected directly from you.
    • Disclosure for a business purpose: Shared with our processor, Shopify, sales channels, payment gateways, and shipping/fulfillment applications.
    • Personal Information collected: Name, billing address, shipping address, payment information (including credit card details), email address, and phone number.

  3. Customer Support Information

    • Purpose: To offer customer support.
    • Source: Collected directly from you.
    • Disclosure for a business purpose: Shared with our processor, Shopify, sales channels, payment gateways, and shipping/fulfillment applications.
    • Personal Information collected: Name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.

Sharing Personal Information We collaborate with service providers to facilitate the delivery of our services and fulfill contractual obligations, as previously described. For example:

  • We utilize Shopify to power our online store. You can learn more about how Shopify handles your Personal Information here: [Link to Shopify's privacy policy].
  • We may disclose your Personal Information to adhere to relevant laws and regulations, respond to subpoenas, search warrants, or other lawful information requests, or safeguard our rights.

Behavioral Advertising As stated earlier, we use your Personal Information to provide you with targeted advertisements or marketing communications that we believe may interest you. For instance:

  • We employ Google Analytics to comprehend how our users utilize the Site. You can find additional information regarding Google's use of your Personal Information here: [Link to Google's privacy policy]. To opt out of Google Analytics, visit: [Link to Google Analytics opt-out].
  • We share information concerning your Site usage, purchases, and interactions with our ads on other websites with our advertising partners. We collect and share some of this information directly with these partners, and in some cases, via the use of cookies or similar technologies (subject to your location-specific consent).

We utilize Shopify Audiences to display ads on other websites through our advertising partners to buyers who have made purchases with other Shopify merchants and may be interested in our offerings. We also share information about your Site usage, purchases, and associated email addresses with Shopify Audiences, enabling other Shopify merchants to extend offers that may interest you.

To find out more about how targeted advertising functions, visit the Network Advertising Initiative’s (“NAI”) educational page at [Link to NAI's educational page]. You can opt out of targeted advertising via the following platforms:

  • Facebook: https://www.facebook.com/settings/?tab=ads
  • Google: https://www.google.com/settings/ads/anonymous
  • Bing:  https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads]
  • Additionally, you can opt out of certain services via the Digital Advertising Alliance’s opt-out portal at: https://optout.aboutads.info/

Using Personal Information We utilize your Personal Information to provide our services to you. This includes offering products for sale, processing payments, fulfilling orders, and keeping you informed about new products, services, and offers.

Lawful Basis In accordance with the General Data Protection Regulation (“GDPR”), if you are an EEA resident, we process your personal information based on the following lawful grounds:

  • Your consent
  • The execution of the contract between you and the Site
  • Compliance with legal obligations
  • Protection of your vital interests
  • Performance of a task carried out in the public interest
  • Pursuit of legitimate interests that do not override your fundamental rights and freedoms

Retention When you place an order through the Site, we will retain your Personal Information for our records unless you request its deletion. For details on your right to erasure, please refer to the 'Your Rights' section below.

Automatic Decision-Making If you reside in the EEA, you have the right to object to decisions based solely on automated processes (including profiling) that have a legal effect on you or significantly affect you.

We [DO/DO NOT] employ fully automated decision-making that has a legal or significant effect on customers based on their data. Our processor, Shopify, employs limited automated decision-making to prevent fraud, which does not significantly affect you.

Services involving automated decision-making may include:

  • Temporary blacklisting of IP addresses linked to repeated failed transactions (lasting a few hours).
  • Temporary blacklisting of credit cards associated with blacklisted IP addresses (lasting a few days).

Your Rights GDPR If you are an EEA resident, you have the following rights concerning your Personal Information held by us:

  • Access to your Personal Information
  • Portability of your Personal Information to another service
  • Requesting correction, update, or erasure of your Personal Information
  • If you wish to exercise these rights, please contact us through the contact information provided above.

Your Personal Information will be initially processed in Ireland and subsequently transferred outside of Europe for storage and further processing, including to Canada and the United States. For more information on data transfers' compliance with the GDPR, consult Shopify’s GDPR Whitepaper

Cookies A cookie is a small piece of information downloaded to your device when you visit our Site. We employ various types of cookies, such as functional, performance, advertising, and social media or content cookies. Cookies enhance your browsing experience by remembering your actions and preferences (e.g., login and region selection), negating the need to re-enter information upon return visits. They also provide insights into website usage, such as whether you are a first-time visitor or a frequent one.

 

The duration a cookie remains on your device hinges on whether it is "persistent" or "session" based. Session cookies

 

Last updated 9/2023